Content on the site can be viewed either live or via video on demand.
It was introduced in June 2011 as a spin-off of the general-interest streaming platform. Twitch is operated by Twitch Interactive, a subsidiary of, Inc. Twitch is an American video live-streaming service that focuses on video game live streaming, including broadcasts of esports competitions, in addition to offering music broadcasts, creative content, and 'in real life' streams.
